In fact, here's one direct mail tip that you can use to improve your sales and profits today in your business: 1) Use the SRDS The SRDS stands for the "standard rate and data service". Basically it's a large list of mailing lists that can be rented. You can get mailing list so specific with it by requesting names of people who live in your city. This way you can narrow your marketing search, and finally start seeing the profits that you truly deserve.
The SRDS is a tremendous resource, and it's something that you should start using in your business today. Here's another direct mail tip for getting more sales in your business. 2) Aim for lists younger than 30 days old You should strike while mailing list the iron's hot. If you find a mailing list where the people on it have spent over $300 on a product a couple of weeks ago, this can be a good list for you - especially if you're the type who's selling information products.
These are prime customers that you should mail out to. Make sure your product is no less than $300, and come correct with a strong offer, strong body copy, and a strong close. You want to knock this thing out of the ball park, and this is what mailing list this kind of marketing will for you. No matter what industry you're in, you can still use direct mail to market your products and services effectively.