From the data of the YY 2019 annual festival, it can be seen that nearly 100 high-quality anchors and 54 high-quality guilds with outstanding performance won 136 awards. This is a common feast for the platform, the guild and the anchors. The second is the platform and star brokerage companies to create and win-win with the content of the stars. For example, Da Zhangwei has been in YY for a long time and has made a star live broadcast light variety show "Sunshine Rainbow Dance", which is called a star maker. Yuehua Entertainment and YY have a strategic cooperation. That is to say, on live broadcast platforms such as YY, the class identities of anchors and stars are symbiotic and fluid.
Max Weber once used the three dimensions of economy, power, and reputation to distinguish social groups, and "occupation" is often a complex of economic income and social prestige, and thus has become the easiest and most direct method to demarcate social class. The anchor is entering people's production and life context as a professional identity, but before that, its corresponding economic income, social status and prestige have not been clear. After the live broadcast platform sms marketing service and the guild system are perfected, the anchor can not only earn money standing up, but also justify the name of the profession. Regarding the stars, anchors and platforms, it can be summed up in a sentence that Da